Using Gracker
Alerts & Recommendations
Drift Alert

Drift Alert

Alerts automatically flag significant changes in your AI visibility data. Instead of manually scanning every chart for anomalies, GrackerAI watches your data continuously and tells you when something worth acting on has happened.


Where to Find It

Go to Insights → Drift Alert in the sidebar.

Drift Alert


Alert Types

Each alert is generated by a specific detector. The detector type tells you exactly what changed:

DetectorWhat It Means
Visibility DeclineYour overall visibility score dropped significantly on a prompt or surface
Sentiment ShiftAI tone toward your brand changed. positive to neutral, or neutral to negative
Lost PromptsPrompts where your brand was consistently appearing have gone silent
Competitor SurgeA tracked competitor gained a large share of mentions across your prompts
Position DecayYour brand is still appearing but being mentioned later in AI responses. losing prominence
Surface GapYour brand appears on most surfaces but has low or zero visibility on a specific one
New Citation DomainA new third-party domain started appearing as a citation source in your category
Citation LossA domain that was regularly citing your content has stopped
Geo GapYour brand has strong visibility in some geographies but is absent in others

Alert Structure

Each alert shows:

  • Headline. a one-sentence description of what changed
  • Diagnosis. why GrackerAI flagged this, with supporting data points
  • Recommendation. a suggested action to investigate or address the alert
  • Severity. how significant the change is (low / medium / high)
  • Confidence. how certain GrackerAI is that this is a real signal, not noise
  • Scope. which prompt, competitor, or entity this alert is about

Alert Status Lifecycle

StatusWhat It Means
OpenNew alert that hasn't been reviewed
AcknowledgedYou've seen it and are aware of the issue
DismissedYou've reviewed it and decided no action is needed (with optional reason)
ResolvedThe underlying issue has been addressed

To acknowledge: Click Acknowledge on any open alert.

To dismiss: Click Dismiss and optionally enter a reason. useful for snoozing recurring alerts on stable patterns.

To reopen: If you dismissed or resolved an alert prematurely, click Reopen to bring it back to active status.


Filtering Alerts

Use the status tabs to switch between Open, Acknowledged, Dismissed, and Resolved alerts. Use the detector filter to focus on a specific type. for example, showing only Competitor Surge alerts during a competitive campaign.


Brand-Scoped vs Workspace-Scoped

  • Brand-scoped: Alerts about a specific brand's visibility, sentiment, citations, or prompts
  • Workspace-scoped: Alerts that aggregate across all active brands in your workspace

Both appear in the same Alerts view. The scope is shown on each alert row.


Manually Triggering a Recompute

GrackerAI recomputes alerts automatically after each monitor run. If you want fresh alerts immediately. for example, after publishing major new content. click Recompute Alerts at the top of the page.


Next Steps