Keywords, backlinks, PPC and AI visibility in one login.
Diagnosis, an AEO Audit and finished articles, in one workflow.
Semrush for Google. GrackerAI for what AI says about you.
Tracking tells you where you stand. These tell you why, and what to do next.
Turn Google Search Console, Bing, People Also Ask and forum questions into prompts, with search volume.
Win rate against each rival, who is named first, and the competitor pages behind each answer.
Every cited page and domain by engine, third-party sites, and Reddit rolled up by subreddit.
Brands AI names beside yours that are not in your competitor list yet, ready to add in one click.
Visibility Diagnosis explains each lost prompt. AEO Audit grades every page for AI answers.
Articles and page rewrites in your Brand Voice, with SME Agent drafts for technical topics. You review before anything goes live.
Check your volume and price, or pick the jobs you need done. See what each tool covers.
Filter by what matters to you. The tag on each row shows which tool has the edge, including where that is Semrush.
| Feature | Semrush | GrackerAI | Edge |
|---|---|---|---|
| AI engines | ◐ ChatGPT and Google AI Mode named in the help center; Gemini and Perplexity per the pricing page | ● 3 on Individual, 4 on Team, 10 on EnterpriseEnterprise adds Gemini, Claude, Grok, DeepSeek and Brave Leo | Depends on plan |
| Prompts tracked | ◐ 25 on the standalone toolkit; 50 to 200 inside Semrush One | ● 100 on Individual, 200 on Team, 1,000+ on Enterprise | Depends on plan |
| Prompt discovery | ● Prompt Research with volume, difficulty and intent | ● Prompt Mining from Search Console, Bing, People Also Ask and forums, with volumePrompt Diagnosis flags weak prompts | Both strong |
| Update frequency | ● Daily | ● Weekly on Individual, daily on Team, hourly on Enterprise | Depends on plan |
| Competitor analysis | ● How AI positions rivals, and prompts where they are cited and you are not | ● Win rate against each rival, who is named first, and the competitors found in every answer | GrackerAI |
| Citation sources | ◐ Share of voice, sentiment and narratives by brand | ● Every cited URL and domain, by engine and source type, with Reddit by subreddit | GrackerAI |
| Discoverability | ○ Not included | ● Discovered Entities: brands AI names beside you that you do not track yet | GrackerAI |
| Response detail | ○ Not included | ● Each answer shows format, tone, mentions, competitors, attributes and co-occurrence | GrackerAI |
| Countries and locations | ● Prompt tracking in 220+ countries and territories | ● Visibility by country, and country by engineCountry and language set per brand | Both cover it |
| Why a prompt is lost | ◐ Lists prompts where competitors win | ● Visibility Diagnosis: matches your page, shows the competitor pages AI cited, returns a brief or gap report1, 5 or 10+ runs a month by plan | GrackerAI |
| AEO audit | ◐ Site audit for AI readiness, including crawler access | ● AEO Audit grades every page on Page Health, AEO, Content and Technical, with fixes50 to 100,000+ pages, scaling by plan | GrackerAI |
| Content creation | ◐ Not part of the AI Visibility planSemrush sells writing tools separately | ● Articles in your Brand Voice, page rewrites and SME Agent drafts3, 10 or unlimited a month by plan | GrackerAI |
| Recommendations and tasks | ◐ Strategic recommendations from Brand Performance | ● On Page and Off Page recommendations, plus tasks with owners and due datesTasks on Team and Enterprise | GrackerAI |
| SEO, backlinks and PPC | ● Full Semrush suite | ○ Not included | Semrush |
| Reporting | ● My Reports: PDF export, scheduled emails and an AI summaryPaid add-on | ● Prompts as CSV, Responses and Citations as Excel, an 8-tab Analytics dashboard and Advanced AnalyticsWhite-label on Enterprise and the Agency Partner Program. Charts by screenshot, no scheduled or PDF reports | Semrush |
| Integrations and API | ● Google Analytics, Search Console, Sheets, WordPress and Zapier around the suite; MCP and a public APILooker Studio covers Position Tracking and Site Audit, not AI Visibility | ◐ Google Search Console, Bing Webmaster, MCP server with GraphQL API, WordPress on EnterpriseNo REST API keys, Looker Studio, Slack or Zapier yet | Semrush |
| Several brands | ◐ 1 domain for Brand PerformanceExtra domains are a paid add-on | ● Multi-brand and multi-product workspaces with a portfolio view | GrackerAI |
| Industry focus | ● All industries | ● Cybersecurity and B2B SaaS | Depends on you |
Semrush is SEO-first with AI tracking added. GrackerAI is built only for AI search, with diagnosis, an AEO Audit and content. Every row below comes from the feature table above.
Semrush: Not included
GrackerAI: Discovered Entities: brands AI names beside you that you do not track yet
Semrush: Not included
GrackerAI: Each answer shows format, tone, mentions, competitors, attributes and co-occurrence
Semrush: Share of voice, sentiment and narratives by brand
GrackerAI: Every cited URL and domain, by engine and source type, with Reddit by subreddit
Semrush: Lists prompts where competitors win
GrackerAI: Visibility Diagnosis: matches your page, shows the competitor pages AI cited, returns a brief or gap report
Semrush: Site audit for AI readiness, including crawler access
GrackerAI: AEO Audit grades every page on Page Health, AEO, Content and Technical, with fixes
Semrush: Not part of the AI Visibility plan
GrackerAI: Articles in your Brand Voice, page rewrites and SME Agent drafts
Pick the sentence that sounds most like your week.
The same problem, followed through each tool. Filled dots mark steps that happen inside the product. Hollow dots are left to your team.
Every view lives in the dashboard. Click through to see what each one answers.
Every tool has a shape. Here is where each one stops.
Semrush is an SEO and marketing suite that added AI tracking. GrackerAI is built only for AI search, for cybersecurity and B2B SaaS. It tracks citations, diagnoses why a prompt is lost, runs an AEO Audit on your pages and writes the content to fix it, all in one workflow.
Yes. Its AI Visibility plan covers visibility reports, competitor research, prompt research, brand performance, daily prompt tracking and a site audit for AI readiness, across ChatGPT, Google AI, Gemini and Perplexity.
Plans scale how deep you track. Individual covers 100 prompts on 3 engines, checked weekly. Team covers 200 prompts on 4 engines, checked daily, with tasks and 4 seats. Enterprise covers 1,000+ prompts on 10 engines, checked hourly, with publishing connectors. Semrush's AI Visibility plan covers 25 prompts on four engines, checked daily. Use the plan finder above to see which plan fits your prompts and engines.
On Semrush's AI Visibility plan, 50 more prompts cost $60 a month and each extra domain for brand tracking costs $99 a month. We found no published add-on for more AI engines, and broader coverage sits in its custom-priced Enterprise AIO product. On GrackerAI, prompts, engines and tracking frequency scale together when you move up a plan: Individual 100 prompts on 3 engines, Team 200 on 4, Enterprise 1,000+ on 10 Use the plan finder above to see both costs at your volume.
AEO Audit grades each page on Page Health, AEO, Content and Technical health, lists the issues with fixes, and shows which pages AI already cites. Semrush's AI Visibility plan includes a site audit for AI readiness, such as crawler access. GrackerAI audits 50 to 100,000+ pages depending on plan.
Yes, and many B2B teams do. Use Semrush for keywords, backlinks and PPC. Use GrackerAI to see where AI engines cite you, why they skip you, and what to publish next.
No. GrackerAI does not include backlink data, rank tracking or PPC research. It replaces the manual work of checking AI answers and deciding what to fix.
GrackerAI tracks 100 prompts on 3 engines on Individual, 200 prompts on 4 engines on Team, and 1,000+ prompts on 10 engines on Enterprise. Semrush's AI Visibility plan tracks 25 prompts on four engines, with more prompts as a paid add-on.
GrackerAI Individual covers ChatGPT, Google AI Mode and Google AI Overviews. Team covers ChatGPT, Perplexity, Google AI Mode and Copilot. Enterprise covers all of them plus Gemini, Claude, Grok and DeepSeek. Use the plan finder above to check your exact list.
You choose, with help. Prompt Mining pulls real questions from Google Search Console, Bing, People Also Ask and forums, with search volume. Prompt Diagnosis then flags weak prompts so you track the ones that matter.
Yes. Competitor views show your win rate against each rival and who is named first. Citations show every page and domain AI cited, by engine and source type, plus a Reddit view by subreddit. Discovered Entities lists rivals AI mentions that you do not track yet.
Yes. Open any response in the dashboard to see its format, tone, word count, mentions, competitors with their role, extracted attributes and co-occurrence. Connect the MCP to ask questions across all responses at once.
Yes. Articles are generated in your Brand Voice from a diagnosis or a competitor source, and existing pages can be rewritten. The SME Agent drafts technical topics. Your team reviews everything before it is published. Plans include 3, 10 or unlimited articles a month.
Enterprise can publish to WordPress. On other plans you copy the reviewed article into your CMS. HubSpot and headless CMS connectors are not available yet.
Yes. GrackerAI includes a read-only MCP connection on every plan, scoped to your brands, so any MCP client can query your visibility data in plain language.
Technical buyers ask AI long, specific questions such as "best CSPM for mid-market" or "SIEM alternatives to Splunk". GrackerAI's prompts, content and review flow are tuned for those buyers.
Most teams see first visibility gains in 4 to 6 weeks and larger citation gains in 2 to 3 months. That holds for any tool because AI engines need time to pick up new content.
GrackerAI wrote it, so we made it checkable. Semrush details come from Semrush's own pricing page and documentation, and we show where Semrush wins. If you spot an error, tell us and we will fix it.
No matching question. Try a shorter word.
Add your brand, choose your prompts and get your first per-engine breakdown.
7-day free trial on Individual and Team. Cancel anytime before it ends.
Start your 7-day free trial and get your AI Visibility Score in about a minute. See exactly where you stand, where competitors are beating you, and the ranked fixes to get into the answer. Cancel anytime before the trial ends.
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