How AI engines actually work
AI engines don't make up answers. They cite sources.
When ChatGPT recommends an SSO platform, it doesn't generate the recommendation from training data alone. It pulls from specific web pages — listicles, blog posts, Reddit threads, G2 reviews, vendor docs — and synthesizes them into a response.
Synthesis, not generation
AI engines retrieve and synthesize content from real pages. The pages they pull from determine who gets recommended — not who has the best product.
Citation authority compounds
A domain cited frequently by AI engines earns compound authority over time. Each citation makes future citations more likely — first-mover advantage is real.
Invisible without a map
If you don't know which pages AI engines trust in your category, you don't know where to invest. LLM Citations gives you that map.