Monitoring Overview
The Monitoring section tracks how AI search engines respond to questions your buyers actually ask. Everything follows a simple data model:
Monitor Groups → Prompts → Responses → Citations
The Data Model
- Monitor Groups. The configuration layer. They define who is asking (persona), where (country, language), when (frequency), and which AI surfaces to query.
- Prompts. The questions. Each prompt is auto-classified with intent, funnel stage, and persona signal. see Managing Prompts for details.
- Responses. What AI surfaces answered. Every run captures full response text, sentiment, brands mentioned, and cited sources.
- Citations. The URLs AI surfaces pulled from. Aggregated across all responses, they reveal where authority lives in your category.
The Pages
| Page | What It Does |
|---|---|
| Monitor Groups | Configure tracking. surfaces, frequency, prompt assignment |
| Prompts | Build and manage your prompt library |
| Responses | Read what AI surfaces actually answered |
| Citations | See which sources AI trusts most in your category |
Recommended Reading Order
If you’re new, read in this order:
