Stay updated with the latest in cybersecurity threats, data privacy, and digital marketing trends. CyberPulse delivers breaking stories, expert analysis, and insights for today’s digital professionals
Top banking executives have indicated that corporate clients are adapting to the trade uncertainties stemming from President Trump's tariff policies. Morgan Stanley CEO Ted Pick stated, "Boardrooms appear more accepting of ongoing uncertainty broadly." Citigroup CEO Jane Fraser added that volatility is likely to remain a characteristic of the evolving economic landscape.
The 15th e4m IDMA is set to recognize and celebrate the achievements in digital media and marketing on July 17, 2025, in Mumbai. This event will feature cutting-edge sessions led by top marketers and tech leaders, providing real-time data-driven insights.
Over recent months, fears surrounding tech price hikes due to tariffs have significantly influenced consumer purchasing behavior. A CNET survey revealed that 64% of US shoppers are rushing to buy tech products to avoid anticipated price increases and shortages. This marks a growing trend as consumers react to unpredictable U.S. trade policies and tariff threats.
The 15th e4m Indian Digital Marketing Awards (IDMA) is scheduled for July 17, 2025, in Mumbai. This prestigious event aims to recognize and celebrate achievements in digital marketing. The awards will showcase innovative strategies and campaigns that have made a significant impact on the industry.
A new report from CyberCube highlights that the hacker group Scattered Spider poses a serious risk to approximately 300 major companies. These companies, representing around 2% of organizations with revenues exceeding $500 million, have been identified as using technologies often targeted by the group. Scattered Spider has been known to exploit tools like Microsoft Active Directory and Okta, utilizing social-engineering methods to trick IT help desks into providing credentials or bypassing multifactor authentication. Their recent attacks have targeted sectors such as manufacturing, retail, education, and IT.
The Digital Personal Data Protection Act 2023 marks a significant change in India’s data privacy landscape. It establishes a comprehensive framework for protecting personal data, emphasizing user rights and corporate accountability. Businesses must now comply with stringent requirements regarding data processing and management.
Zero-click searches occur when search engines provide users with direct answers on the search results page (SERP), eliminating the need to click through to a website. This trend has gained significant traction, with nearly 60% of Google queries resulting in no clicks. The rise of AI-generated summaries, such as Google's AI Overviews, has contributed to this phenomenon, leading marketers to rethink their strategies.
Cobalt Keys LLC offers specialized services in digital marketing, emphasizing AI solutions and automation strategies. Their website, Cobalt Keys, details their approach to enhancing online presence and customer engagement through tailored marketing plans. They focus on increasing brand visibility and generating organic traffic, establishing themselves as leaders in marketing strategy.
Google News provides comprehensive and up-to-date news coverage, aggregating information from various sources worldwide. The platform aims to deliver timely and relevant content to users, ensuring they stay informed about the latest trends and developments in various sectors, including technology and cybersecurity. For more detailed insights, visit Google News.