Highdive Appoints Megan Lally as CEO Amid Industry Buzz

Highdive Appoints Megan Lally as CEO

Highdive, an independent advertising agency, has promoted Megan Lally from managing partner to CEO.

Chad Broude, co-chief creative officer and co-owner at Highdive, stated, “Megan has always been the leader of this company, and now we’re making it official. Our late partner, Louis Slotkin, used to whisper ‘smartest person in the room’ about her. He was right seven years ago, and he’s right today.” Source Source

As CEO, Lally will be responsible for setting the agency’s vision and overseeing operations, including growth, account management, and strategy. Highdive experienced 20 percent year-over-year growth, expanded to over 100 employees, and was recognized on Ad Age’s 2023 A-List and Crain Chicago Business’ Fast 50. Source Source

Mark Gross, co-founder and co-chief creative officer at Highdive, said, “Megan is an exceptional leader and visionary… Her positivity, enthusiasm and drive make her a joy to work with, and under her leadership, Highdive will continue to soar to new heights.” Source

Highdive’s Client Growth

Highdive’s client roster includes Dollar Shave Club and State Farm, along with Jersey Mikes, Boost Mobile, Beam Suntory, Lay’s, Perfetti Van Melle (Airheads, Chupa Chups, Mentos), and the NHL. Source Source

Jon Marks, Senior Director at Beam Suntory, noted, “As a leader, Megan is all about relationships, healthy relationships. She understands that if you’ve got strong relationships in both directions, the work will follow and the business will follow.” Source

Lally’s Background

Prior to Highdive, Lally worked at Leo Burnett and DDB, contributing to campaigns for Allstate, Donate Life America, Capital One, PepsiCo, AB InBev, and State Farm. Source Source

Agency Briefs and Appointments

Isabel Long has been promoted to chief growth and marketing officer at Highdive. Source

Image courtesy of Ad Age

Director Zac Ella Joins JOJX

Director Zac Ella has formalized his relationship with production company JOJX for U.S. representation. JOJX previously worked with Ella through a partnership with London-based Agile Films. Source

Image courtesy of SHOOTonline

Ella is known for his comedy-driven approach and integration of humor across various formats. His work includes commercials, music videos, and experiential content. JOJX and Ella have collaborated on projects such as the campaign for Supercell’s mo.co. Source

Ella has worked with brands like Verizon, McDonald’s, Nike, TikTok and Adidas, and with talent like David Beckham, Chris Rock and Idris Elba. Source

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