Cybersecurity Marketing 101

AI-Driven Marketing Strategies for Startups and SMBs: A Guide

Many startups experience challenges during scaling due to limited resources and marketing expertise. Digital marketing expert Noor Mahe states, "With AI-powered content workflows, startups can reduce burnout and scale faster." Startups often operate under immense pressure, leading to teams that must juggle multiple roles with minimal budgets. A targeted AI strategy can address these challenges effectively, offering tools like ChatGPT and Jasper to streamline content creation and reduce operational burden.

Jul 22, 2025 3 min read

Apple's 'Shot on iPhone' Wins Cannes Grand Prix for Effectiveness

Apple's "Shot on iPhone" campaign, which started in 2014, has recently been recognized with the Grand Prix for Creative Effectiveness at the Cannes Lions. The campaign was designed to promote the iPhone's camera capabilities, emphasizing that if a photo is good enough for a billboard, it is good enough for everyday use. The campaign's simplicity and effectiveness have resonated widely, as stated by Tor Myhren, Apple's marketing communications vice president, who referred to it as a "ridiculously simple idea."

Jun 20, 2025 3 min read

NS Power's $1.8M Cybersecurity Project After Ransomware Attack

Nova Scotia Power has received approval for a $1.8 million cybersecurity project following a ransomware attack that compromised customer data. The Nova Scotia Energy Board approved the initiative, known as the Next Generation Network Security Design project, aimed at enhancing the utility’s existing information technology network and firewall infrastructure to better manage cyber threats and operational complexities.

Jun 12, 2025 3 min read

Microsoft's Global Takedown Disrupts Lumma Stealer Malware Network

Microsoft's Digital Crimes Unit (DCU) and international partners have successfully disrupted the Lumma Stealer, a prominent malware used to steal sensitive information and facilitate cybercrime. Legal actions were initiated on May 13, with the seizure of approximately 2,300 malicious domains that supported Lumma's operations. The Department of Justice (DOJ) also played a critical role in seizing Lumma's central command structure and disrupting online marketplaces selling this malware.

May 23, 2025 3 min read

Future of Cybersecurity: Identity Threat Prevention & SaaS Security

Identity-based attacks are the leading cause of breaches, often exploiting weaknesses in traditional identity platforms. According to Forbes, 75% of cyberattacks leverage identity-based threats. Threat actors gain access using stolen credentials, compromised devices, and deepfake impersonation techniques, frequently bypassing traditional defenses undetected. Many identity platforms depend on MFA methods, such as push notifications and one-time passcodes (OTPs), which are now increasingly exploited through phishing and MFA fatigue tactics. The rise of generative AI has further amplified these threats.

May 19, 2025 3 min read

EU Vulnerability Database Launches Beta, Complementing CVE Program

The European Commission has initiated the beta phase of the European Vulnerability Database (EUVD), managed by the EU Agency for Cybersecurity (ENISA). This database aims to enhance cybersecurity by providing a centralized resource for information on security vulnerabilities. The EUVD is designed to meet the requirements of the NIS2 Directive, enhancing protections for critical sectors including energy and healthcare.

May 15, 2025 3 min read

Record Surge in Automated Cyberattacks: Fortinet Threat Report

The FortiGuard Labs 2025 Global Threat Landscape Report reveals a significant increase in automated cyberattacks, with threat actors leveraging AI and automation to exploit vulnerabilities at an unprecedented scale. Derek Manky, Chief Security Strategist at Fortinet, emphasizes that "Cybercriminals are accelerating their efforts, using AI and automation to operate at unprecedented speed and scale."

May 13, 2025 3 min read

Critical 0-Click Telnet Vulnerability Exposes Microsoft Windows Credentials

A severe vulnerability affecting Microsoft Telnet Server has been uncovered, allowing remote attackers to bypass authentication and gain administrator access without valid credentials. Detailed in a report by Hacker Fantastic, the flaw involves the **Microsoft Telnet Authentication Protocol (MS-TNAP)** and presents a major security threat to legacy Windows systems, with **no official patch currently available**.

May 6, 2025 3 min read

Leveraging Threat Intelligence and AI for Proactive Cybersecurity

CISOs must adopt a proactive approach to combat evolving cyber threats and leverage threat intelligence to enhance their security posture. The traditional reactive methods are no longer adequate against the dynamic threat landscape. By utilizing threat intelligence, CISOs can anticipate risks and prioritize resources effectively.

May 2, 2025 4 min read