| AI engines | ◐ChatGPT, Google AI Overviews, Perplexity includedClaude, Copilot, Gemini, Google AI Mode, Grok, DeepSeek and others are paid add-ons | ●3 on Individual, 4 on Team, 10 on EnterpriseEnterprise adds Gemini, Claude, Grok, DeepSeek and Brave Leo | Both start at 3 |
| Prompts tracked | ●100 to 1,250 per model, by planSearchable also lists a Custom tier | ●100 on Individual, 200 on Team, 1,000+ on Enterprise | Depends on plan |
| Prompt discovery | ●Prompt Universe and Prompt Intelligence for choosing prompts | ●Prompt Mining from Search Console, Bing, People Also Ask and forums, with volumePrompt Diagnosis flags weak prompts | Both strong |
| Update frequency | | ●Weekly on Individual, daily on Team, hourly on Enterprise | Depends on plan |
| Competitor analysis | ●Competitor visibility comparison on every plan | ●Win rate against each rival, who is named first, and the competitors found in every answer | Both |
| Citation sources | ●Citation tracking on every plan | ●Every cited URL and domain, by engine and source type, with Reddit by subreddit | Both |
| AI crawler analytics | ●LLM Analytics shows which AI crawlers hit which pages, from CDN and server logs | ◐AEO Audit checks that AI crawlers can reach your pagesrobots.txt, CDN and llms.txt checks, no traffic logs | Searchable |
| Discoverability | ○Not found on its public pages | ●Discovered Entities: brands AI names beside you that you do not track yet | GrackerAI |
| Response detail | ○Not found on its public pages | ●Each answer shows format, tone, mentions, competitors, attributes and co-occurrence | GrackerAI |
| Countries and locations | ●Unlimited countries and regions on Pro and Scale | ●Visibility by country, and country by engineCountry and language set per brand | Both cover it |
| Why a prompt is lost | ◐An AI agent answers why visibility moved and what to fix next | ●Visibility Diagnosis: matches your page, shows the competitor pages AI cited, returns a brief or gap report1, 5 or 10+ runs a month by plan | GrackerAI |
| AEO audit | ◐Technical site audit for crawlability, schema and AI readability, 200 to 3,000 a month | ●AEO Audit grades every page on Page Health, AEO, Content and Technical, with fixes50 to 100,000+ pages, scaling by plan | Depends on volume you need |
| Content creation | ●Content Studio with briefs, articles and refreshes, 20 to 200 articles a month | ●Articles in your Brand Voice, page rewrites and SME Agent drafts3, 10 or unlimited a month by plan | Depends on plan |
| Recommendations and tasks | ●Agent recommendations drawing on tracked prompts, citations, GSC and GA4 | ●On Page and Off Page recommendations, plus tasks with owners and due datesTasks on Team and Enterprise | Both |
| SEO, backlinks and PPC | | | Both are AI search only |
| Reporting | ●Reports on every plan; white-label and Looker Studio on Scale and above | ●Prompts as CSV, Responses and Citations as Excel, an 8-tab Analytics dashboard and Advanced AnalyticsWhite-label on Enterprise and the Agency Partner Program. Charts by screenshot, no scheduled or PDF reports | Searchable |
| Integrations and API | ●REST API with keys on paid plans; Salesforce, HubSpot and Zapier on Custom; GA4 and Search Console | ◐Google Search Console, Bing Webmaster, MCP server with GraphQL API, WordPress on EnterpriseNo REST API keys, Looker Studio, Slack or Zapier yet | Searchable |
| Several brands | ◐1 project on Pro, 10 on Scale, unlimited on Enterprise | ●Multi-brand and multi-product workspaces with a portfolio view | Both cover it |
| Industry focus | ●Retail, e-commerce, B2B software and local businesses | ●Cybersecurity and B2B SaaS | Depends on you |