Monitoring Overview
The Monitoring section tracks how AI search engines respond to questions your buyers actually ask. Everything in this section follows a simple data model:
Monitors → Prompts → Responses → CitationsThe Data Model
- Monitors are the configuration layer. They define who is asking (persona), where (country, language), when (frequency), and which AI engines you query.
- Prompts are the questions. Each prompt belongs to one or more monitors. They're typed by intent (Informational, Commercial, Branded) and type (Organic, Brand Specific, Competitor Comparison).
- Responses are what AI engines answered. Every monitor run captures full response text, sentiment, brands mentioned, and cited sources.
- Citations are the URLs AI engines pulled from. Aggregated across all responses, they reveal where authority lives in your category.
The Pages
| Page | What it does |
|---|---|
| Monitors | Configure tracking — persona, frequency, AI models, prompt assignment |
| Prompts | Build and manage your prompt library |
| Responses | Read what AI engines actually answered |
| Citations | See which sources AI engines trust most |
Recommended Reading Order
If you're new, read in this order: