Password Management / Password Manager

How visible is 1Password in AI search?

63 out of 100
46 / 71
AI citations
71
Tracked queries
1,168
Monthly search volume
First refresh Updated: May 20, 2026
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About

About 1Password

1Password is a password management service that stores credentials, credit card information, and secure notes in an encrypted vault. It provides tools for individuals and businesses to manage, share, and autofill login data across devices.

Category: Password Management › Password Manager Domain: 1password.com
Score breakdown

How 1Password's score is calculated

Four signals AI engines weigh when deciding which sources to cite.

Citation rate

64.8%

AI cites 1Password on 64.8% of the questions where 1Password's site shows up.

Citation rank

#1.4

When cited, 1Password ranks #1.4 on average in AI's source list. Lower number means higher up.

Search-volume share

52.7%

1Password captures 52.7% of the search traffic across topics it could answer.

Search trend

-36%

Search demand for 1Password's topics is down 36% over the last 3 months.

Citations

Where 1Password gets cited in AI answers

Top 10 questions where AI cites 1Password as a source, sorted by monthly volume.

Competitors

How 1Password compares to top competitors

Subcategory peers; see methodology for selection logic.

Brand Score Citation rate Cited / tracked Monthly volume
1Password 63 64.8% 46 / 71 1,168
Bitwarden 48 38.2% 13 / 34 1,273
Dashlane 48 45.5% 30 / 66 912
Keeper Security 33 28.5% 175 / 613 20,084
Trend

20-month AI search visibility trend

Citation-weighted search volume over time.

FAQs

Frequently asked questions

  • Is 1Password cited in AI search?

    Yes, 1Password is cited in AI search results. It has been referenced in 46 out of 71 tracked queries.

  • What is 1Password's AI visibility score?

    1Password has an AI visibility score of 63 out of 100. This score reflects its presence and relevance in AI-generated search results.

  • What questions does AI cite 1Password for?

    AI cites 1Password for various questions, including inquiries about its security, comparisons with other password managers, and concerns regarding potential breaches. Notable queries include 'can hackers get into 1password?' and 'has 1password been breached?'

  • How does 1Password compare to its competitors?

    1Password scores higher than some of its competitors, such as Bitwarden and Dashlane, which both have scores of 48, and Keeper Security, which has a score of 33. This indicates a stronger presence in AI search visibility among password management services.

Methodology

How we calculate this

Visibility score blends four signals: how often AI cites the brand as a source (50%), where it ranks among sources (25%), the search volume of cited questions (20%), and a 3-month vs 3-month trend (5%). Score is on a 0–100 scale.

Read full methodology →

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