Deepak Gupta

Co-founder/CEO

About the author

Deepak Gupta is a technology leader with deep experience in enterprise software, identity systems, and security-focused platform architecture. Having led CIAM and authentication products at a senior level, he brings strong expertise in building scalable, secure, and developer-ready systems. At Gracker, his work focuses on applying AI to simplify complex technical workflows while maintaining the accuracy, reliability, and trust required in cybersecurity and B2B environments.

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Answer Engine Optimisation

7 Powerful Strategies to Win at Answer Engine Optimisation (AEO) and Boost Your Online Visibility

Learn how to win at Answer Engine Optimisation (AEO) with 7 proven strategies. Boost your visibility in AI-driven search results like ChatGPT and Perplexity.

February 6, 2026 14 min read

GEO vs SEO

GEO vs SEO: What's The Difference And Why It Matters?

Explore the major differences between GEO and SEO. Learn how generative engine optimization is changing growth hacking for b2b saas and cybersecurity marketing.

February 5, 2026 7 min read

marketing strategy

Niche Domination Strategy: Winning Small Markets Before Going Broad

Learn how to win small markets using pSEO, AEO, and GEO before scaling broad. A guide for Marketing Managers on niche domination.

January 27, 2026 7 min read

AI search content calendar

The AI Search Content Calendar: What B2B SaaS Should Publish in Q1 2026

Plan your Q1 2026 content with this guide on AEO, GEO, and pSEO for B2B SaaS. Learn what to publish to win in AI search results.

January 12, 2026 11 min read

Author Pages & E-E-A-T: The Complete Playbook for SaaS & B2B Publishers

Learn how to build high-trust author pages that meet Google’s E-E-A-T standards. Step-by-step guide to bios, schema markup, internal links, photos and SEO for stronger rankings.

December 29, 2025 5 min read

The Complete Guide to Full-Funnel Cybersecurity Marketing

Master 2025’s full-funnel cybersecurity marketing with ABM tactics, compliance-driven SEO, and technical validation frameworks. Bridge the gap between SOC teams and C-suites.

December 8, 2025 4 min read

cybersecurity marketing ROI

Stop Bleeding Leads: The Cybersecurity Marketing ROI Audit B2B SaaS Can't Ignore

Discover how B2B SaaS companies can stop wasting marketing dollars and boost ROI with a comprehensive cybersecurity marketing audit. Identify leaks, optimize strategies, and drive lead generation.

December 5, 2025 11 min read

generative engine optimization

A Comprehensive Guide to Generative Engine Optimization for Search Strategies

Learn how to optimize your search strategies for generative AI with this comprehensive guide. Discover GEO techniques, AI trends, and future strategies.

November 19, 2025 7 min read

AI pitch deck

Is the Hype Real? Reviewing the Top AI Pitch Deck Generators in 2026

Discover the best AI pitch-deck generators for 2026. Compare features, pricing, and performance to find the perfect tool for your next investor pitch.

November 13, 2025 11 min read

The Ultimate Guide to AI Agents in Cybersecurity Marketing

Discover how AI agents are transforming cybersecurity marketing. Learn practical strategies, tools, and use cases to boost efficiency, enhance targeting, and achieve measurable growth.

November 11, 2025 6 min read

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