2025 Digital Marketing Workshop: Strategies & Performance Boost

Digital Marketing Fundamentals

Digital marketing, also known as data-driven marketing, uses digital technologies for marketing products or services. This includes the internet, mobile phones, display advertising, and other digital mediums. Digital marketing definition

Search engine optimization (SEO) improves website visibility in search engine results through unpaid, organic methods. SEO Techniques Search engine marketing (SEM) uses paid listings to achieve similar goals. Paid listings SEO targets various types of searches, including image search, local search, and video search. SEO target

Digital Marketing Workshop Details

A digital marketing workshop can provide instructions to build and manage website campaigns. Workshop details Sessions may cover integrating social networking technologies for better user penetration. Social Networking technologies Participants can learn how digital marketing is implemented in the corporate world. Corporate world implementation

The workshop may also cover delivering ROI-based sales conversion and lead enquiry campaigns based on case studies. ROI based sales conversion Integrating multiple aspects of social media and digital marketing may also be discussed. Social Media integration Specific queries from participants can be addressed during the session. Specific queries

Topics covered can include:

• SEO and Analytics Session SEO and Analytics
• Online Branding & User Penetration Online Branding
• Blogging & Branding Blogging and Branding
• Google Apps Google Apps
• Social Networking Technologies Session Social Networking Technologies
• Digital Marketing Campaign Digital Marketing Campaign

Virtual Seminar Information

Virtual seminars are live, instructor-led experiences. Virtual seminars Participants receive an email with a link and registration ID before the seminar. Registration These seminars can be joined from a computer, laptop, tablet, or smartphone. Join from devices

Virtual training integrates into a regular workday without requiring travel. Virtual training benefits It provides flexibility to train from anywhere, on any device. Flexibility Closed captioning is often offered for accessibility. Closed captioning

Performance Marketing Workshop

A performance marketing workshop is designed for beginners to learn strategies used by tech startups. Performance marketing Participants may gain insights into running successful marketing campaigns on digital platforms. Marketing campaigns Select participants might receive free entry to a more intensive performance marketing course. Intensive marketing course

The workshops may offer exclusive events and sessions. Exclusive events Community-assisted career services can also be a part of the offering. Career services Opportunities for side project collaboration may be available. Side project collaboration

Digital Marketing & Social Media Training

A digital marketing and social media training course can provide skills quickly. Skills The course includes practical workshops, case studies, examples, tools, and templates. Practical Course Participants should bring administrator access to social media and Facebook Business Pages.

Day 1 focuses on Digital Marketing, covering topics such as:

• Digital Strategy Digital Strategy
• Email Marketing Email Marketing
• Websites Websites
• SEO SEO
• Google Analytics Google Analytics
• Paid advertising Paid advertising
• Campaigns Campaigns

Day 2 focuses on Social Media Marketing, covering:

• Social Media Strategy Social Media Strategy
• Top platforms (Facebook, LinkedIn, Instagram, WhatsApp, YouTube, Twitter, Podcasting) Social Media Platforms
• Content Marketing Content Marketing
• Competitions Competitions
• The Law and Social Media Law and Social Media
• Video Marketing Video Marketing
• Ads Ads
• Analytics Analytics
• Blogging Blogging