David Brown

Head of B2B Marketing at SSOJet

About the author

David Brown is a B2B marketing writer focused on helping technical and security-driven companies build trust through search and content. He closely tracks changes in Google Search, AI-powered discovery, and generative answer systems, applying those insights to real-world content strategies. His contributions help Gracker readers understand how modern marketing teams can adapt to evolving search behavior and AI-led visibility.

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competitive intelligence

Competitor AI Search Analysis: Reverse-Engineering Your Rival's AEO Strategy

Stop obsessing over traditional SERPs. Learn how to reverse-engineer your rival's AI search strategy and dominate the modern Answer Space.

June 5, 2026 7 min read

AEO keyword research

The Complete AEO Keyword Research Guide for B2B SaaS in 2026

Stop chasing blue links. Learn how to master AEO, transition to prompt-intent, and become the source of truth for B2B SaaS buyers in 2026.

June 4, 2026 6 min read

competitor comparison

The Ultimate Guide to Alternative Pages That AI Engines Cite First

Learn how to optimize 'alternative' comparison pages to get cited by Perplexity, SearchGPT, and Google AI Overviews. Stop losing traffic to AI engines.

June 2, 2026 6 min read

schema markup for AEO

Schema Markup for AEO: What B2B SaaS Companies Get Wrong

Stop coding for browsers. Learn why B2B SaaS companies must shift from traditional SEO schema to AEO-focused structured data to win in the AI search era.

May 28, 2026 6 min read

Unlock SEO Success: Everything You Need to Know About URL Canonicalization

Learn how to implement URL canonicalization correctly to prevent duplicate content, improve SEO rankings, and make your website more search-engine friendly

May 27, 2026 11 min read

Generative Engine Optimization

AI Search for SaaS Marketplaces: How to Get Your Platform Listed in Tool Recommendations

Stop chasing blue links. Learn how to optimize your SaaS platform for AI search engines like ChatGPT and Perplexity to win more mentions and higher conversions.

May 26, 2026 6 min read

Fix drop in AI citations

The Architecture of Retrieval: Overcoming "Vector Displacement" in Generative Search

Recover from 0% AI search visibility with our technical guide on Vector Displacement and RAG optimization. Learn how Gracker AI realigns brand entities for high-confidence citations in SearchGPT, Perplexity, and Gemini

May 25, 2026 3 min read

AEO SEO B2B SaaS

AEO vs SEO: Why B2B SaaS Companies Need Both in 2026

Stop choosing between SEO and AEO. Learn why B2B SaaS companies need the Search Triad—SEO, AEO, and GEO—to dominate AI-driven search results in 2026.

May 22, 2026 6 min read

Generative Engine Optimization

Driving Inbound in the AI-Era: How GEO Visibility Tools Turn AI Searches into Marketing Pipeline

Stop chasing clicks. Learn how GEO visibility tools help B2B brands become the 'source of truth' in AI responses and drive measurable marketing ROI in 2026.

May 20, 2026 6 min read

autonomous SEO

The Rise of Autonomous SEO: Can AI Fully Manage Organic Growth?

Explore the rise of autonomous SEO and whether AI can fully manage organic growth, transforming how businesses approach search optimization.

April 30, 2026 3 min read

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