Digital Process Automation Market Size, Trends & Growth Forecast 2032

Digital Process Automation DPA market growth cloud-native platforms AI integration low-code tools market trends BFSI sector automation solutions
Deepak Gupta
Deepak Gupta

Co-founder/CEO

 
September 18, 2025 3 min read

Digital Process Automation Market Overview

Market Size and Growth

The Digital Process Automation (DPA) market is projected to experience significant growth, with its size expected to reach USD 36.01 billion by 2032, rising from USD 14.04 billion in 2024. This growth translates to a compound annual growth rate (CAGR) of 12.55% from 2025 to 2032. The shift towards cloud-native platforms, AI integration, and low-code tools is driving this expansion as enterprises adopt automation to enhance customer experience and streamline workflows.

Digital Process Automation Market
Image courtesy of Consegic Business Intelligence

Market Dynamics

Drivers

  • Cloud Adoption and Low-Code Platforms: The increasing demand for operational efficiency and customer experience drives the adoption of DPA solutions. Low-code platforms enable rapid application development, facilitating businesses to automate complex workflows efficiently. According to reports, 31% of businesses have fully automated at least one key function, with 41% using automation across multiple departments.

  • AI and Analytics Integration: Integrating AI and machine learning with DPA tools enhances process intelligence, allowing enterprises to streamline workflows and reduce operational costs.

Restraints

  • Legacy Systems: Many organizations struggle with legacy systems that hinder the seamless integration of DPA tools. These systems are often not designed for modern APIs, complicating the automation of workflows.

  • Data Privacy Concerns: The handling of sensitive data raises significant governance and security compliance issues, particularly in regulated sectors like healthcare and finance.

Digital Process Automation Market Challenges
Image courtesy of Markets and Markets

Opportunities

  • AI-Driven Automation: The growth of AI and machine learning technologies offers new opportunities for DPA. Investment in Industry 4.0 and government initiatives to support digital transformation will further fuel market growth.

Market Segmentation

By Component

The software segment accounted for 63.4% of the DPA market in 2024, driven by the demand for customizable automation platforms that enhance productivity. The services segment is expected to witness the highest CAGR through 2032, as businesses increasingly rely on managed services for implementation and optimization.

By Deployment Mode

Cloud-based solutions held 61.6% of the DPA market share in 2024, favored for their scalability and cost-effectiveness. The on-premises segment is predicted to grow rapidly due to the need for data security in sectors like banking and healthcare.

By Organization Size

Large enterprises made up 68.4% of the DPA market in 2024, attributed to their robust IT infrastructure. However, SMEs are anticipated to show the fastest growth due to the availability of affordable cloud-based automation solutions.

Industry Vertical Insights

The Banking, Financial Services, and Insurance (BFSI) sector dominated the DPA market with a 30.4% share in 2024. This sector is driven by the need for regulatory compliance and operational efficiency. The IT & Telecom sector is expected to register the fastest growth due to the increasing demand for automated service provisioning and incident resolution.

Regional Analysis

North America held the largest share (37.4%) of the DPA market in 2024, fueled by significant investments in AI and cloud automation technologies. The U.S. is leading in enterprise automation maturity. Conversely, Asia Pacific is projected as the fastest-growing region, with a CAGR of 13.35% during 2025-2032, as digitalization and cloud adoption rise.

Digital Process Automation Market By Region
Image courtesy of Consegic Business Intelligence

Major Players and Recent Developments

Key players in the DPA market include IBM, Pegasystems, Appian, Oracle, and Automation Anywhere. Recent developments include IBM's introduction of watsonx Orchestrate, which offers over 150 prebuilt AI agents for workflow automation, and Pegasystems' strategic collaboration with AWS to enhance application modernization.

Major Players in Digital Process Automation
Image courtesy of Mordor Intelligence

Key Insights from Reports

  • Market size is expected to grow from USD 14.04 billion in 2024 to USD 36.01 billion by 2032.
  • BFSI sector leads the market, followed by IT & Telecom and healthcare.
  • North America is the largest market, with Asia Pacific showing the fastest growth.

For more information on the Digital Process Automation market, refer to the following sources:

Deepak Gupta
Deepak Gupta

Co-founder/CEO

 

Cybersecurity veteran and serial entrepreneur who built GrackerAI to solve the $500K content marketing waste plaguing security companies. Leads the mission to help cybersecurity brands dominate search results through AI-powered portal ecosystems.

Related Articles

AI summaries

AI Revolutionizes Marketing: Strategies for the Zero-Click Era

Explore how AI summaries are revolutionizing search and marketing. Learn strategies to adapt to the zero-click era. Read more!

By Hitesh Kumawat September 18, 2025 3 min read
Read full article
AI influencers

The AI Influencer Boom: Shaping the Future of Marketing in 2025

Discover how AI influencers are transforming marketing with their unique advantages and challenges. Learn the future of digital engagement today!

By Hitesh Kumawat September 17, 2025 4 min read
Read full article
Traffic Thief

AI-Powered YouTube Optimization & SEO Strategies by Anthony Hayes

Unlock the potential of Traffic Thief, the automated SEO tool that helps you 'legally steal' traffic. Discover its powerful features now!

By Vijay Shekhawat September 17, 2025 4 min read
Read full article
AI in marketing

AI Marketing Statistics and Trends: Insights for 2025 and Beyond

Discover how AI is revolutionizing marketing with key trends, statistics, and predictions for 2025 and beyond. Explore the benefits and challenges now!

By Ankit Lohar September 16, 2025 3 min read
Read full article