Nikita Shekhawat

Junior SEO Specialist

About the author

Nikita Shekhawat is a junior SEO specialist supporting off-page SEO and authority-building initiatives. Her work includes outreach, guest collaborations, and contextual link acquisition across technology and SaaS-focused publications. At Gracker, she contributes to building consistent, policy-aligned backlink strategies that support sustainable search visibility.

Connect

AI tools for B2B marketing

7 AI Tools That Are Secretly Powering Modern B2B Marketing Teams

Discover 7 powerful AI tools secretly used by modern B2B marketing teams to automate campaigns, generate leads, and drive growth.

March 17, 2026 6 min read

AI Search Optimization

Earning the Citation: How B2B Tech Brands Can Outrank Competitors in AI-Driven Search

Learn how B2B tech brands can earn authoritative citations and outrank competitors in AI-driven search through credibility, content, and partnerships.

March 16, 2026 6 min read

speed to lead inbound

Speed-to-Lead for Inbound: Simple Rules That Increase Conversions

Discover simple rules to increase conversions by improving speed to lead and prioritizing high-intent prospects.

March 2, 2026 10 min read

Content Optimization

Smart Content Optimization Strategies for Modern SEO

Learn smart content optimization strategies for modern SEO. Understand search intent, improve content quality, and grow organic traffic.

February 10, 2026 6 min read

schema automation

Schema Automation: Implementing Structured Data Across Thousands of Pages

Learn how to automate schema markup across thousands of pages for programmatic SEO and AEO. Perfect for B2B SaaS growth and digital marketers.

February 10, 2026 7 min read

EDR marketing strategy

Beating CrowdStrike at Their Own Game: Alternative SEO Strategies for EDR Startups

Learn how EDR startups use pSEO, AEO, and GEO to outrank CrowdStrike. Growth hacking strategies for cybersecurity marketing managers.

February 3, 2026 8 min read

security seo

The Underdog's Guide to Security SEO: Tactics That Work When You're Unknown

Learn how unknown security brands use pSEO, AEO, and growth hacking to outrank industry giants in B2B SaaS marketing.

January 29, 2026 9 min read

marketing strategy

Comparative Keywords Strategy: Owning '[Competitor] Alternative' Searches

Learn how to own '[Competitor] Alternative' searches with a programmatic seo and aeo strategy. Steal B2B SaaS leads and dominate comparison keywords.

January 26, 2026 7 min read

programmatic seo

Programmatic SEO for Cybersecurity Companies: The Complete 2026 Implementation Guide

Learn how cybersecurity companies use Programmatic SEO and AEO to scale leads. A complete 2026 guide for b2b SaaS marketing managers.

January 19, 2026 7 min read

1 2 3 4 5 ... 11

2 / 11