Dofollow

What is Dofollow?

In the world of SEO, 'Dofollow' refers to a hyperlink that tells search engines to follow the link and pass on the SEO value, or 'link juice,' to the destination website. Unlike 'Nofollow' links, which instruct search engines not to follow the link or pass on any SEO benefits, Dofollow links are crucial for improving a website's search engine ranking. These links help in building authority and trust for the linked site, making them highly valuable for SEO strategies. When a website with high domain authority links to another site with a Dofollow link, it can significantly boost the latter's search engine rankings. This is why acquiring Dofollow links from reputable websites is a common goal for SEO professionals. However, it's also important to maintain a natural link profile, so a mix of both Dofollow and Nofollow links is advisable.

A type of link that allows search engines to follow and pass on the SEO value to the linked website.

Examples

A tech blog writing a review about a new gadget and including a Dofollow link to the manufacturer's website. This helps the manufacturer's site gain more authority and potentially rank higher in search results.

An online news outlet publishing an article about a startup and linking to the startup's homepage with a Dofollow link. This can drive more organic traffic to the startup's site and improve its visibility on search engines.

Additional Information

Dofollow links are beneficial for SEO but should be earned naturally to avoid penalties.

Maintaining a balance between Dofollow and Nofollow links ensures a more organic and trustworthy link profile.

References

What is a dofollow link? How dofollow and nofollow links impact your SEO

Dofollow Links In SEO (Complete Guide) - SEO Chatter

What are Dofollow Backlinks & How to Get Them? - SEOptimer