# Tags

Tags are coloured labels you create at the workspace level and apply to brands and prompts. Use them to organise your workspace by theme, campaign, vertical, or any grouping that makes sense for your team.

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## Where to Find It

Navigate directly to **Brand → Tags** in the app. Tags is an admin-only page.

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## Creating a Tag

1. Go to **Settings → Tags**
2. Click **+ New Tag**
3. Enter a **name** (up to 60 characters)
4. Pick a **colour** using the colour picker or enter a hex value
5. Set the **scope**
6. Click **Save**

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## Tag Fields

| Field | Options | What It Controls |
|---|---|---|
| **Name** | Up to 60 characters | The label displayed on the tag chip |
| **Colour** | Any hex colour (default: `#6b7280` grey) | The background colour of the tag chip |
| **Scope** | Brand, Prompt, or Any | Where this tag can be applied |

### Scope Options

| Scope | Where the Tag Appears |
|---|---|
| **Brand** | Available only when tagging brands |
| **Prompt** | Available only when tagging prompts |
| **Any** | Available everywhere. brands and prompts |

> **Tip:** Use scope to keep your tag list clean. A tag called "Q3 Campaign" might be Prompt scope only. A tag called "Healthcare Vertical" might be Any scope, since you might tag both brands and prompts with it.

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## Applying Tags

**To a brand:**
1. Go to **Brand → Settings**
2. In the Tags field, select tags from the dropdown

**To a prompt:**
1. Open the prompt from **Monitoring → Prompts**
2. Edit the prompt and select tags from the Tags field

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## Tags Are Workspace-Level

Tags are shared across your entire workspace. all brands and team members see the same tag list. Create tags that make sense for the whole team, not just one brand or campaign.

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## Using Tags to Organise

Common tagging patterns:

| Tag Type | Example Tags | Applied To |
|---|---|---|
| Vertical | Healthcare, FinServ, DevTools | Brands + Prompts |
| Campaign | Q3 Launch, Competitor Push | Prompts |
| Funnel stage | TOFU, MOFU, BOFU | Prompts |
| Priority | High Priority, Reviewing | Brands + Prompts |
| Owner | Marketing, Product, Sales | Prompts |

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## Next Steps

- [Brand Management](/docs/setup/brand-management): apply tags to brands
- [Prompts](/docs/using-gracker/working-with-prompts/prompts): apply tags to prompts for filtering and reporting