Research Report
What it covers
Comprehensive comparative analysis of AI Search vs. traditional search across multiple verticals, languages, and query paraphrases. Reveals systematic bias towards Earned media (third-party sources) over brand-owned content. Quantifies critical differences in how AI systems source information - domain diversity, freshness, cross-language stability, and sensitivity to phrasing. Provides strategic GEO framework with actionable guidance.
Why essential
Demonstrates the fundamental difference between SEO and GEO - the overwhelming preference for earned media. Critical for B2B companies to understand they need third-party citations, not just owned content.
